About of :BYYD is a mobile advertising platform designed for brands and advertising agencies. It offers a comprehensive solution for developing, launching, and analyzing mobile advertising campaigns. The platform specializes in unique advertising formats such as banners, rich media, and native ads, and can adapt video creatives for free. BYYD guarantees over 90% viewability and Brand Safety, ensuring ads are displayed effectively and securely. Their proprietary anti-fraud system, BYYD DMP, analyzes bid requests and verifies devices to eliminate bot traffic. Ads within mobile apps are also non-blockable, providing a consistent reach. Furthermore, BYYD facilitates brand-lift research to measure campaign impact and offers transparent analytics with support for various tracking systems, enabling real-time campaign optimization.
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