About of :Molecule.ge serves as the official online presence for Estel Holding, a prominent distributor of selective fragrance and beauty brands in Georgia since 1994. With a long-standing presence in the Georgian market, Estel Holding leverages its website, powered by CASE! and tracked by Google Tag Manager, to showcase its portfolio of top brands. While currently lacking user reviews, the site actively engages with its audience through links to its Facebook and Instagram profiles, reflecting common digital strategies for beauty and lifestyle brands in Georgia. Its establishment in 2020 indicates a modernization of its digital footprint to complement its decades of industry experience.
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