About of :Whyme.ge is a blog dedicated to strategic planning, particularly within the advertising and communication industries. It focuses on foundational principles and frameworks for strategists and media planning specialists. The blog emphasizes the importance of understanding historical planning guides, like Stephen King's "Planning Guide," to modernize and adapt current practices. It aims to bridge the gap in knowledge by providing accessible information on strategic planning in Georgian. The content discusses how technological advancements have accelerated processes but retained core principles. The author shares personal insights and the journey of translating and adapting this valuable information for a Georgian audience.
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