Website analysis yarmarka.ge

Yarmarka.ge functions as a prominent online classifieds platform, often referred to as a "barakholka" or flea market, catering to major Georgian cities like Batumi and Tbilisi, as well as the wider country. With a substantial inventory exceeding 149,000 items across various categories, the site facilitates direct seller-to-buyer interactions, a common and effective model in Georgia's burgeoning e-commerce scene. The presence of analytics from Yandex.Metrika alongside Google Tag Manager and Facebook Pixel suggests a strategic approach to user tracking and advertising, aiming to engage a broad Georgian audience active on social media platforms like Facebook and Instagram. Despite its extensive product listings and modern technical setup, its recent creation date and lack of user reviews indicate it's still establishing its user base and reputation within the competitive Georgian online marketplace.